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The Future Startup Dossier: Chaldal Turns 8 Years Old Today, A Comprehensive Look Into Chaldal's Journey

Chaldal, the leading online grocery startup in Bangladesh, has turned 8 years this month. Waseem Alim, Zia Ashraf, and Tejas Viswanath founded Chaldal in 2013 in an attempt to gain share in online grocery shopping, a then-nascent market with seemingly boundless growth opportunities. Specifically, the Chaldal founders aimed to make grocery shopping seamless. The company has since evolved. Today, it has not only built a successful online grocery business, but it has also built an end-to-end grocery supply chain creating a direct backward linkage with farmers as well as a forward linkage with smallholder retailers allowing it greater leverage in the grocery supply chain.

Chaldal is building a suite of businesses that allows customers to buy groceries at a better price and improve the overall grocery supply chain in Bangladesh. These businesses handle everything from working directly with farmers to working with smallholder retailers to micro-warehousing and logistics.  

Chaldal is also pursuing some more unexpected areas, including working in the Rohingya refugee camp with WFP, making a strategic investment into home food delivery startup Cookups, and turning its marketplace tech into Chaldal Systems. 

Over the years, Chaldal has expanded its platform beyond the marketplace and micro-warehouse model and embedded itself firmly into the grocery supply chain with initiatives like Chaldal Vegetable Network and logistics operations Go Go Bangla

As a result of its product innovation efforts, Chaldal has seen excellent growth in product adoption and business and has broadened its product offerings across the entire grocery shopping stack. Today, the company delivers over 10,000 orders daily. 

In 2020, the company closed its Series B funding round and amid the current coronavirus pandemic, Chaldal is one of the companies playing a critical role in keeping household grocery demands fulfilled while helping Chaldal customers stay indoors and safe.

The company has consistently expanded its coverage in the past two years. After covering all of Dhaka, the company expanded to Naraynganj last year and to Chittagong and Jashore in 2021. 

Chaldal launches in Chattogram


01: How Chaldal Works: Unpacking Chaldal’s Scope, Operation, and Strategy

02: Building A 100-Year Company With Waseem Alim, Founder, and CEO, Chaldal: Future Startup’s Ruhul Kader sits down with Chaldal Founder and CEO Waseem Alim to deconstruct Chaldal’s ambition of building a lasting company…

03: Chaldal Launches Bangladesh’s Largest E-commerce Warehouse: Chaldal, the leader in online grocery, is set to launch Bangladesh’s largest E-commerce warehouse in Dhaka today in a move to consolidate its…

04: Engineering Reliable Solutions For Complex Problems Like Grocery, Transportation, and Logistics At Chaldal With Tejas Viswanath, CTO, Chaldal: Chaldal Co-founder and CTO Tejas Viswanath on how his passion for programming led to what he is doing today, his journey from National University…

05: Chaldal’s Renewed Growth Push Takes It To New Territories, And Chaldal’s Future: An Interview With Zia Ashraf, COO, Chaldal: Since launching Chaldal in 2013, Zia Ashraf and team Chaldal have successfully positioned it as a leader in the online grocery business in Bangladesh….

06: IFC To Invest Up To $3m In Chaldal: Deal Street Asia: Fast-growing local online grocery startup Chaldal is going places. International Finance Corporation (IFC), a member of the World Bank Group,…

07: Chaldal’s Logistics Spin-off GO Go Bangla Aims To Be Your Partner In eCommerce: Chaldal, the leader in the online grocery space in Dhaka, quietly launched a logistics spin-off early this year [Cue: read our coverage of Chaldal]….

08: As Pandemic Pushes Online Grocery Adoption, Chaldal Quickly Becomes a Reliable Cost-Efficient Alternative For a Growing Number of Customers

09. Mango Mania: How Chaldal Has Built the Fastest Growing Online Mango Delivery Service In Bangladesh

10. Chaldal is On a Roll. CEO Waseem Alim on Multi-city Expansion, Growth, Competition, and Plans for 2021

11: Growth Lessons From Chaldal: Growth is central to any startup. Startups are predominantly defined by the potential of its growth. Despite the paramount importance of growth,…

12: How To Raise Money: Advice From Waseem Alim of Chaldal: Raising investment is a common concern for many startups. As Bangladesh’s startup ecosystem grows and as we are seeing more and more serious…

13: An Interview With Waseem Alim, Co-founder and CEO, Chaldal [Part I]: Waseem Alim co-founded Chaldal in 2013 and serves as its Chief Executive Officer. Before Chaldal, Waseem worked as Director of Product Strategy…

14: Chaldal CEO Waseem Alim On Getting Into Y Combinator From Bangladesh: An increasing number of startups and early stage companies are interested in getting into Y Combinator, the renowned Silicon Valley-based incubator…

15: Chaldal Wants To Become The Amazon Fresh Of Bangladesh’s Capital

16: The story behind the making of Chaldal: A conversation with Zia Ashraf

17. Chaldal and Cookups Announce Strategic Partnership

18. How Technology Powers Chaldal’s Complex Operation

Chaldal Warehouse | Photo by Chaldal


01: On the Power of Internet and the Rise of Online Grocery in Bangladesh with Waseem Alim, Co-founder, and CEO, Chaldal

02: Startup Masterclass with Waseem Alim (CEO, Chaldal.com)

03: Waseem Alim, CFA, on Startup Valuation and Fundraising

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