6 essentials for making ideas happen
Often we mess up with things that we start. There are apparent causes that take us through the way. Starting up something, anything is a demanding endeavor. But making a project successful takes more toil than starting itself. For each case the struggle is different. In earlier case you have to have psychological strength where...
Psychology of designing communication message: it’s not what you tell but how you tell
The idea of psychological pricing tells us that trick works and human brain does have default limitations; though wrong trick played wrongly may backfire sometimes. Monir Buyian in his piece stated that: “an explanation for the rationale of odd/psychological pricing is that people have only a limited capacity for storing information. They store only the...
Book Review: Love is the killer app by Tim Sanders
Recently I chanced upon to revisit Tim Sanders’s brilliant book ‘Love is the killer app’ published back in 2002. The book is a poignant account to set your attitude to be more knowledgeable, compassionate and caring. The central and most powerful idea of the book tells that to win & sustain in this new era...
3 intangibles to win business & make connections from Tim Sanders
In the year 2002 Tim Sanders, the then Chief Solutions Officer at Yahoo!, wrote a book titled ‘Love is the killer app’ that wobbled the old model of business and organizational philosophy. The idea is brilliant, poignant, effective and perfectly practical and the book sold like a hot cake back then. Recently I chanced upon...
8 basic principles to stay on top
The voyage of building a brilliant company takes conscious effort. I have always this question that ‘what it takes to build a great company, why few companies do so much than others’. Fortunately, few days back I chanced upon a brilliant revised edition of ‘In Search of excellence’ written by excellence guru Tom Peters &...
Spreading ideas: Conversation vs. monologue
The idea of getting attention does not support the idea of monologue. To get attention you need dialogue, conversation. And conversation is in the heart of all marketing success. We don’t remember monologue that’s boring, mere advertisement that spoils our leisure time entertainment, and text messages that slips into our personal life but we remember...
4 characteristics to form the basis of an ideal character from Bertrand Russell’s ‘On Education’, 1926
Character is what makes all the difference-we have heard many times in life. In making up our character influence of our experience and education is untold. We can’t, in fact, conceive its credence. To build up an ideal character is critical for us to become successful and to generate good citizens. And identifying few characteristics...
Remembering Begum Rokeya: a trailblazer in the rights, education and modernization of Bengali Muslim women.
We are about to celebrate ‘International Women’s Day’ on March 8, with a vision to ensure a more equal world regardless of gender, to ensure Justice, dignity, hope for daughters everywhere. In this very moment we remember our very own and beloved writer, women rights activist and educationist, Rokeya Sakhawat Hossain (1880-1932), lovingly known as...
MARSHALL FIELD on business philosophy, slow growth methods, good system, and success traits
Marshal Filed is a world renowned entrepreneur; he was the founder of Marshall Field and Company, the Chicago-based department stores. In a 1901 interview, compiled in ‘How they Succeeded: Stories of successful men told by themselves’, Field talked about his business philosophy, system, and success traits-a wonderful meditation for aspiring entrepreneurs. We’ve said it many...
Alexander G. Bell on unconscious celebration, and on useless study; from 1901, How they succeeded: Life stories of successful men told by themselves
In his 1939 brilliant work “A technique for getting ideas” James Young Wood, by declaring the importance of unconscious part of our brain in getting ideas, asserted that-“It will come to you when you are least expecting it – while shaving, or bathing or most often when are half awake, in the morning. It may...
Secret of success lies in the power of foresight: John D. Rockefeller on Success
Everybody wants to be successful but very few of us want to pay the price. However, this does not reduce the attractiveness of answer to this very question: how to be successful? Unfortunately, the answer to this question is always an elusive one. Nobody knows but everybody wants. But the lessons and opinions from the...
11 important factors of leadership from Napoleon Hill, 1938
Entrepreneurial success largely depends on leadership. As an entrepreneur you have to inspire, lead and keep your team on track to reach the goal. But leading a team, especially in a startup firm, is definitely a daunting task to be accomplished. In his 1938 master piece, Think and Grow Rich, Napoleon Hill come to our...


