Future Startup Branded Content: Generate Results Through Compelling Content Marketing
Storylab is an in-house branded content studio at the fast-growing business and technology-focused information service platform Future Startup.
We create and distribute insightful compelling brand contents that Shape Opinion , Build Awareness, Grow Business , and Attract Investor Interest.
Promote your products and services to thousands of founders, investors, C-level executives, designers, engineers, business and tech professionals, reporters, and makers every month in Bangladesh through creative storytelling.
Use the power of content to grow your business.
Brand Content Marketing Works
01. Search, organic, inbound
Over the past years, customer behavior has changed. Today, the more a customer needs to know about your product before they make a buying decision, the more they’ll first look for educational and informational content on it. Contents are therefore how companies surface their knowledge, educate customers, build relationships and ultimately make sales.
The best part about content is that it pays dividends both in the short and long term. Your posts don’t lose value, if they don’t become outdated, and may, in fact, rise in search rankings over time. Content marketing is a long-term capital investment in growth marketing.
03. Trust and value-driven communication
People seldom trust ads. Native branded content comes from a different approach where you tell an insightful compelling story in an authentic manner that is relevant to your customers. The medium is value-driven in nature. You produce content that is useful to your target audience, hence they trust and engage.
04. The most sought after audience
Future Startup is a publication for entrepreneurs, founders, investors, business and technology professionals, engineers, designers, marketers, intellectually curious people, and early adopters from small startups to big conglomerates. Your brand will appear alongside stories of makers and doers, innovative startups and companies and industry insights read by thousands.
How We Work
Understanding the Objective and Target Audience: FS Storylab team works closely with brands and marketing teams to build a target audience profile, understand how you want to reach out to them and the message that you want to send.
Content Strategy: Based on the target audience profile and objective, Storylab team designs a content strategy that works.
Craft Custom Stories: Our research and content team work with you to craft original content that will resonate with your audience and bring you expected results.
Content Distribution: From there, we work hard to take your content to as many people as possible using FS platforms including our website, social media, and newsletter, etc.
Measure Performance: Finally, our team generates reports after tracking performance against important metrics to ensure you reach your goals.
Examples and Case Studies
Over the past months, we have worked with a long list of incredible companies. Our client list includes:
- OnnoRokom Group
- Khaas Food
- Genex Infosys
- IDLC Finance
- Geeky Social
- Dhaka Bank Limited
- Green Delta Insurance Company
- BDjobs Training
- Brian Station 23
- Styline among others.
You may see some of our previous works here.
Use the power of content to grow
Shape opinion. Build awareness. Grow business. Attract investors. Attract Top talents.