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Landknock Expands, Launches Logistics Management Software

The Dhaka-based SaaS startup Landknock, that offers a field force management software, has introduced a new software product targeting logistics and home delivery services companies. 

The new software called Home Delivery Management Software can work as a back-end for logistics companies to manage merchants’ orders, delivery personnel, payment, order, location history, invoice, bill sharing, and every other function that a logistics company might need to provide to its customers. 

The software comes with an admin panel for the logistics company and its team, a merchant panel that logistics companies can offer to its customers/merchants, a rider app for delivery personnel where delivery personnel can update the status of delivery in real-time. 

The company says it has also added a host of new features including a map feature, partial delivery management, return product management, merchant payment, invoice management features and plans to continue adding more features based on the needs of its customers. 

Once a new company subscribes, Landknock helps to integrate the software with the client's/logistics company's own platform and merchants/customers of the logistics company will not able to see any difference. The company currently charges an installation fee and then $10/per user per month. In order for a company to use the Landknock software, you have to have minimum 10 users or spend 10 users worth of money. 

Founded in 2015, Landknock started off with offering companies that have field forces, be it sales force or delivery personnel, or any other field force for that matter, a software using which these companies could monitor and manage their field force in real-time. The company worked with pharmaceutical companies, and FMCG companies in various capacities to help them manage their remote sales and field teams. 

However, as the company grew it saw a pattern - an increasing number of logistics companies were using Landknock to manage their delivery personnel. At one point all of its customers were logistics companies except one. Landknock team also noticed that there are ever more logistics companies showing interest in its product. That’s how Landknock eventually decided to launch a dedicated product for the logistics industry. 

Before launching its home delivery management software, the company has worked with a large number of logistics companies to design the software, test it, take feedback, add requested features and make necessary changes to make it useful to its target customers. It went through a series of trials and errors and market tests to build a product that addresses every pain point of logistics companies. 

Iram Rahman, Founder, and CEO of Landknock, says, “there are two different types of logistics companies. Large ones that have their dedicated tech team. And medium and small ones, who can’t afford a tech team. Landknock offers a solution to these small and medium logistics companies who otherwise could not afford a tech team. Landknock supports them like their external tech team.” 

Logistics is a growing vertical in Bangladesh. With the growth of ecommerce, we have seen the rise of a new generation logistics companies in Dhaka over the past few years. This trend is only going to accelerate in the coming days as the market for ecommerce and food delivery and digital retail continues to grow. 

The Landknock team expects that there is a bright future for the logistics companies in Bangladesh. As the services like ecommerce and food delivery grow, the demand for logistics services will grow as well and thus an opportunity for technology solutions for these logistics companies. 

Ruhul Kader is a technology and business analyst based in Dhaka, Bangladesh. He is also the co-founder and CEO of Future Startup and author of Rethinking Failure: A short guide to living an entrepreneurial life. He writes about internet business, strategy, technology, technology policy, and society. He can be reached at [email protected]

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