future startup logo

How Can An Automated Dialer Help Your Startup Business Grow

Automatic or auto-dialers are part of Computer Telephone Integration (CTI) systems. Organizations use unique software, a modem, and a computer to let systems dial phone numbers. Many companies use these applications for cold calling and other marketing practices. If you're interested in using an autodialer to help your startup business grow, continue reading to know eight benefits of using this system.

Photo: Shutterstock

1. Increased Employee Efficiency

Missing out on using an autodialer may create long call handling times for a sales-and-marketing representative. Automated dialers help employees make calls as the system dials a preset ratio of contact numbers to reach targeted audiences.

The system works by dialing phone numbers in the background. Hence, it helps decrease idle times as your startup’s agent can continue cold calling potential clients without additional delays. The result may help agents experience shorter call handling times to promote better opportunities for profit.

Specific auto-dialers also have predictive input features. These functions allow systems to dial phone numbers before agents can even try to procrastinate. Predictive dialers may calculate the average number of calls handled by individual agents in a day. Thus, managers in your startup business can acquire and study relevant data to help improve cold calling marketing efforts.

Customer service representatives may also take advantage of auto-dialers to reduce the time from:

  • Dialing phone numbers manually
  • Listening to voicemails
  • Leaving voicemails
  • Waiting for potential leads to pick up (no answers)
  • Scheduling call-backs

Specific auto dialer applications may also have extra features that help increase employee efficiency one step further. For instance, an autodialer system may also allow you to create and send mass texts to targeted audiences. A reliable mass text app with automatic dialing features might help improve marketing results for your startup firm.

2. Compliance with the Do-Not-Call (DNC) Guidelines

Many companies now adhere to the guidelines presented by the DNC law made by the Federal Communications Commission (FCC). The DNC registry offers regular consumers and other businesses to opt-in or out of telemarketing calls.

Many legit auto-dialers comply with this registry and the boundaries established to protect individuals and business entities from receiving cold calls. Organizations that fail to conform to this law may be looking at costly repercussions. These hefty fines may include violations of up to $16,000. It may also result in call recipients posting negative feedback about your startup.

Reliable automatic dialers from trustworthy telecommunications companies know the importance of following this rule. The right system helps you feel confident knowing that it safeguards your marketing campaigns from accidental calls made to recipients listed in the DNC registry.

Several trustworthy auto-dialers are available for use. Consider starting your search by checking a power dialer. It might also have extra features that might help improve the profit-gaining opportunities for your startup company.

3. Increased Lead-to-Customer Conversion Ratio

An intelligent dialing solution might help complex inside sales processes in capturing high-quality leads. Users may set auto-dialing systems to contact phone numbers found in a specific set of parameters. Thus, it helps reduce time wasted from cold calling people who might not be interested in buying your products or services in the first place.

A reliable auto dialer helps bring accuracy and agility to your startup’s outbound calling campaign. Consider using auto-dialing systems with predictive number input features to help agents prepare for the call before it connects.

The right autodialer, combined with proper marketing training for your sales representatives, may help drive personalized conversations for each lead. Many individuals don’t like talking to “robotic” salespeople who can’t hold a decent conversation over the phone. A representative who excels in the art of communicating may use automatic dialers to talk to targeted leads to achieve excellent opportunities for sales conversions.

How Can An Automated Dialer Help Your Startup Business Grow
Photo: Shutterstock

4. Monitoring and Reporting Features

Many startup companies opt to hire an extra employee to handle cold calling monitoring and reporting. This move may be expensive for startup companies, especially for businesses that may be following a strict budget.

Noteworthy automatic dialing software helps provide profitable insights to businesses regardless of their size. Startup businesses may use the data captured by these systems to help improve marketing campaigns. Use the acquired pieces of information to:

  • Improve average call handling time
  • Enhance lead-to-client conversions
  • Create new cold calling strategies
  • Fine-tune calling scripts
  • Monitor specific agent Key Performance Indicators (KPIs)

Also, consider using an autodialer that allows you to gain access to call recordings. Listen to the recordings to see if specific agents are doing well. The data may also help you search for non-performing agents to give these employees extra training when needed.

5. Integrate into Different Marketing Campaigns

Auto-dialing solutions may help startup businesses grow by integrating these systems into different marketing campaigns. For instance, you can equip your market research team with an autodialer to contact past customers about their previous experiences gained from your company. Consequently, you may use automatic dialers to help promote your products and services.

Company managers may also check campaign reports made from these dialing systems without wasting extra workforce or resources. Assess agent performances and individual marketing campaigns based on criteria produced by the system to help the business achieve specific goals.

Specific automatic dialing solutions may also provide quick switching between inbound and outbound calls. On the other hand, switching from inbound to outbound calling (or vice versa) manually may be confusing for individual representatives. These employees may waste more valuable time and effort than initially intended, especially when sales leads are the primary concern. It may also lead to decreased productivity.

Consider using reliable auto-dialers to help decrease time when switching between inbound and outbound connections. Efficient representatives may achieve more positive results which might improve their morale. Heightened confidence might lead to increased productivity to help you gain more profit in the short- and long-term.

You might also integrate the use of reliable automatic dialing systems in digital marketing practices. For example, follow digital marketing trends to know the right time to initiate contact with targeted sales leads. Then, use the dialer to call the people (or businesses) in the target area based on the demographics you found from studying the trends.

Take note that you may still need to generate a sufficient amount of interest before you attempt to touch base with potential leads. Make a mistake of calling the wrong target markets, and your startup firm might find itself swimming in dire consequences.

6. Live Mentoring and Coaching

As mentioned earlier, specific automatic dialing solutions might offer live mentoring functions. You can use these features to do live coaching to agents that may need help.

Live coaching helps you or your managers:

  • Pinpoint opportunities for improvement
  • Assess a representative’s performance
  • Identify the struggles and critical areas of concern
  • Deliver relevant feedback during post-call coaching sessions
  • Track an agent’s progress
  • Expedite skill development
  • Cultivate a progressing sales and marketing environment

Auto dialers with live mentoring and coaching functions help startups enhance quality assurance processes. Through this, you may improve the success rates of your marketing campaigns.

7. Keeps Calling Data Fresh and Updated

Different dialers require employees to upload data manually into the system. Still, it's possible to input these pieces of information automatically. But the contact information found in your calling lists needs to synchronize with registries like the DNC to make sure your agents only call relevant leads.

Reliable auto dialers from trustworthy providers help both startups and large corporations keep leads as warm as possible. Consider using dialers with automatic updating features to help reduce the risks of calling contacts in the DNC.

Specific dialing systems may also have callback functions for individual calls like busy numbers, voicemails, and unanswered calls. Ensure that your agents follow back warm leads quickly and professionally with the right automatic dialing solution. Thus, it may increase the lead-to-sale conversion rate.

8. Boosts Employee Morale

Various companies think of their employees as the lifeblood of the organization. The company will not exist without the helping hands of efficient staff members. Hence, it’s essential to keep the morale of all workers as high as possible. The use of modern tech may help in boosting the confidence of in-house sales representatives as it might provide convenience to complete tasks quicker and with greater efficiency.

With that in mind, the use of trustworthy automatic dialing solutions helps agents reduce the time and effort it takes to complete specific tasks. Your representatives may achieve particular goals in record times, thereby aiding them in helping your startup gain additional profit.

Many callers decide to keep an automated environment as it may help their work lives become more comfortable than before. These representatives might also find it challenging to revert to a non-auto-dialer environment after experiencing an automatic dialing setting.

Final Thoughts

Auto dialers can become an essential asset to many startup organizations. Still, remember to follow cold calling laws when you're using these automated calling systems. Don't become too complacent, and make sure you monitor your chosen calling system carefully. Remember, managing your marketing campaign with or without the dialer may still be critical to your company’s success.

In-depth business & tech coverage from Dhaka

Stories exclusively available at FS

About FS

Contact Us