The Future Startup’s readers use Google, Gmail, and Facebook multiple times a day, our latest reader survey showed. On the other hand, though, a significant number of readers said they use Linkedin, Prothom Alo, DS, and FE infrequently.
The survey carried out in August also showed that social networking takes up a significant portion of users time online followed by reading about professional articles, news consumption, research/education, communication, and professional use.
The survey, first of its kind, aims to understand how our readers spend their time online and what are the mediums and platforms they use frequently.
Social networking and reading news
A staggering 81.3% readers said they use social networking more often compared to 12.5% of those who said they use the medium less frequently. On the other hand, only a meagre 18.8% said they spend their online time for reading news mainly while 37.5% said they follow news less often.
Professional networking does not take much online time of our readers. 25% said they use professional networking platforms most often compared to 31.3% of those who don’t use often. On the other hand, a significant amount of our users time online is spent in communication. 56.3% said they spend a significant amount of their time online in communication while 43.8% they spend time in communication regularly.
Google and Facebook
Google and Facebook are the two most used platforms among our readers. 93.8% users said they use Google multiple times a day compared to a meagre 6.3% who said they use only once in a day. However, the conclusion is simple: all of our readers participated in the survey use google daily.
On the other hand, the same number of users, 93.8% use Facebook multiple times a day except for 6.3% of readers who said they use it once in a week, which makes Facebook a little less significant to Google.
Prothom Alo, The Daily Star, and Financial Express
Only 6.3% readers said they use Prothom Alo multiple times a day which is 93.8% for both Google and Facebook and it almost hurts for the Daily Star, none use the platform multiple times a day. However, numbers look much better for Prothom Alo, 43% said they use the website daily which is only 25% for the Daily Star and 50% for the daily Star and 25% for the Prothom Alo said they use only once in a month.
Financial Express does not have a pretty website and it seems, the newspaper also does not care much about its online presence. The numbers showed a similar result. Only 6.3% readers said they use FE daily, 25% said they go to the site once in a week and a whopping 68.8% said they read the portal once in a month.
Gmail and Linkedin
While many people already announced the demise of Gmail, our survey indicates the medium is the third most used tool. 6.5% readers said they use it multiple times a day and 31.5% said they use it daily.
The numbers don’t look good for Linkedin, only 18.8% readers said they use Linkedin multiple times a day and it is 12.5% for daily users. A significant, 31.8% readers use the platform once in a week.
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