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These Are The Top 10 Browsers Bangladeshi Website Visitors Use

According to a dataset by G&R, exclusively provided to FS, Opera Mini, the mobile phone browser, tops the rank of a list of browsers prepared based on the use of visitors of most of the Bangladeshi websites.

Using data from most of the leading Bangladeshi websites over a period of two weeks of early September, it ranks browsers based on one indicator: traffic/users a browser send to Bangladeshi websites and following scenario reveals:

Browser-wise page view/hits

RankBrowserPage View/Hits (%)
1Opera Mini32.28
4UC Browser6.32
5Android Webkit5.33
8Internet Explorer1.1
9BlackBerry Browser0.04
10Java Browser0.05
Source: G&R, the largest online ad market in Bangladesh 

Notes to take

Above charts depict clearly where we are heading towards. Small screen is the future. Opera Mini leads the rank with 32.28% websites users using the browser for visiting Bangladeshi websites. Top of that, Android Webkit, Blackberry, and Java browser send another 5.33% and 0.04, & 0.05% consecutively making mobile likely leader of the future.

Browser-wise hits. Source: G&R, the largest online ad market in Bangladesh
Browser-wise hits. Source: G&R, the largest online ad market in Bangladesh

This tells a story, an important one indeed.

Most of the Bangladeshi internet users are mobile first users and majority of these users also care about mobile data consumption. Opera Mini is popular because it claims that it consumes less data which means browsing internet via Opera Mini is less costly. From above data we can assume that data consumption cost is important for most Bangladeshi web users.

Google Chrome stands next to Opera Mini with 27.19% of traffic coming from the browser. This also carries significance. Chrome is the most popular browser now and it is equally popular in mobile and desktop. While popularity of Chrome suggests a balance, it also suggests growing maturity of our internet users.

Browser-wise hits. Source: G&R, the largest online ad market in Bangladesh
Browser-wise hits. Source: G&R, the largest online ad market in Bangladesh

Metrics are easy, insight is hard

Apparently, these are simple information to devour. But in reality these are important for more than one reasons. For most Bangladeshi news media and online platforms, mobile is still a second priority. However, things are changing rapidly. Majority of internet users are coming from mobile and hence a reset in strategy needs to be considered seriously. The most important insight from this whole piece is that media and online platforms should go for mobile first approach while also giving required importance on desktop devices.

In the following episode, we will be looking into device-wise and operating system-wise users of Bangladeshi websites to better understand future of Bangladesh web and content consumption.

[su_note note_color="#63a4fb" text_color="#fefefe" radius="0"]Note: Courtesy: G&R. Brought to you under a collaboration between G&R and Future Startup.[/su_note]

Mohammad Ruhul Kader is a Dhaka-based entrepreneur and writer. He founded Future Startup, a digital publication covering the startup and technology scene in Dhaka with an ambition to transform Bangladesh through entrepreneurship and innovation. He writes about internet business, strategy, technology, and society. He is the author of Rethinking Failure. His writings have been published in almost all major national dailies in Bangladesh including DT, FE, etc. Prior to FS, he worked for a local conglomerate where he helped start a social enterprise. Ruhul is a 2022 winner of Emergent Ventures, a fellowship and grant program from the Mercatus Center at George Mason University. He can be reached at ruhul@futurestartup.com

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