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March 5, 2012
Marketing for Startups: It’s like warfare,You need to fight to survive

If someone asks you what will you do for your startup-marketing or branding? You might think this person may be wrongfully differentiating marketing and branding. But, if he clears the point that marketing is activity for achieving short term goal like as to carry customers to the shops or selling the products/ services more frequently […]

March 5, 2012
Start-ups in a new uncertain world: How to master speed, change and uncertainty

Fast-paced, rapidly changing, and highly uncertain are few words that more relevantly define our modern life. Here speed is overwhelming. Changes are breathtaking. Uncertainty is mountain high. However, none of above we like. Neither we can easily brick up with any of above situations. However, reality is that you have to cope, live and succeed. […]

March 4, 2012
Organization Vs Person: Focusing on Growth & Sustainability

Mr. Rahat Kabir is a courageous & risk-taking guy who was born to be an entrepreneur. When he was studying Management in University of Dhaka he got an idea that was turned into a business ultimately. When started, at first few months He was like a species of another world. He was totally absorbed to […]

March 1, 2012
Face to face with Nabila Khurshed, Managing Editor, Bangladesh Brand Forum

Nabila Khurshed, at a time, is a writer, Researcher and Consultant. She has experiences of working in multidisciplinary sectors, starting from Public sector to Market Research to Publishing. Currently, she is working at Bangladesh Brand Forum as Brand Manager and also managing the Bangladesh Brand Forum Magazine for quite a long time. She has extensive experiences of […]

February 28, 2012
Founders at work: The people Business!-5

I have to confess that this article is highly influenced and even massively quoted from Malcolm Gladwell's Tipping Point one of my most favorite books. However, I hope the lessons will come to real use to anyone follow! Big idea 1: Word of mouth -even in this age of mass communications and multi-million dollar advertising […]

February 27, 2012
What's wrong with our Education System?

I'm going to finish my BBA in March this year and then I'll put a BBA designation before/after my name. Literally, a glorious achievement! But in reality it is a pathetic accomplishment for sure. A conscious question-mark after my comment is highly expected. So, ask why? Answer could be best understood by another BBA graduate […]

February 24, 2012
Emerging Business Sectors of Bangladesh: On-line shopping Centers (read shopping sites)!-1

Obstacle pushes us towards our best. Psychologists say, we perform better in stress because we tend to give our fullest during crisis. Now, in Bangladesh our Inflation rate is around 11.59%, regular power supply is a Utopian expectation, people’s mindset towards entrepreneurs is still that all business men are profit sucker, robber, and the capital […]

February 22, 2012
Starting Business in Bangladesh: Documents you need to get SME loan from Banks/Financial Institutions

Getting SME loan or any kind of Bank loan is, in a word, complicated. In a sense it's okay to be complicated because giving money is not a good feeling for anyone but banks. Wherever you go to a bank for loan they just behave like they are not willing to give you loan but […]

February 21, 2012
The Adjustment Bureau: Take control of your Willpower

“The only way to do great work is to love what you do. If you haven't found it yet, keep looking. Don't settle. As with all matters of the heart, you'll know when you find it”. This is one of the most famous quotes by Steve Jobs, the late Chairman and CEO of Apple Inc, […]

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